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A pair of hands types an a Mac laptop computer while examining a Google Analytics report to prepare for the switch from Universal Analytics to GA4.

Google Analytics Is Updating from Universal Analytics To GA4

Here’s Navigator Multimedia’s Guide To Help You With The Switch Google Analytics is one of the most important tools for online marketing and analyzing website performance. As the way we navigate the web changes, Google Analytics needs to adapt accordingly....

Month: March 2013

Responsive Web Design 5 Valuable SEO Benefits

Responsive Web Design: 5 Valuable SEO Benefits

No matter which way you optimize your website for mobile, SEO should be a top priority in the process. As web entrepreneur Neil Patel says, “With mobile search becoming such a dramatic part of online search, it’s absolutely crucial that...

8 Fresh Ways to Write Better Business Blog Posts

You stare at the blank white page. It gapes back at you, bland and unhelpful. What will you write about for your business blog today? You’ve surely covered every angle. Revealed every industry secret. Posted every product update. Now what?...

Business Blogging Advice From the Pros

Business Blogging Advice From the Pros

Imagine building a business empire from your couch. That’s what professional blogger and ProBlogger founder Darren Rowse did. He started as a solo blogger, fostering a massive readership over time with compelling, valuable content on topics that interested him, such...

Business Blogging 5 Compelling Reasons Why it Works

Business Blogging: 5 Compelling Reasons Why it Works

As business owners in a rapidly evolving digital landscape, we’re constantly bombarded by a dizzying overload of advice for making our web presence more profitable.  Every minute, a new buzzword/marketing trend/tech strategy splashes on the scene, each claiming to produce...

5 Social Media Marketing Articles You Should Read

Has your Facebook Page brought in any new leads lately? If it hasn’t, there might be a problem.  You may have lost the social media marketing verve. The verve is that motivation we need to update our profiles regularly, share...

5 Strategies Professional Web Writers Use to Reduce Bounce Rates

5 Strategies Professional Web Writers Use to Reduce Bounce Rates

When visitors come to a page on your site and leave immediately from the same page without interacting, that’s a bounce.  If your website has a high bounce rate, you could have a problem, because bounces often represent users who...