---
id: industry-b2c
type: industry
title: B2C, retail, health and personal services
vertical_key: "B2C"
answer_page: /knowledge/retail-and-health-web-design
page_title: "Retail, health and personal services web design"
answer_lead: "Navigator Multimedia has built and hosted websites for {n} credited retail, clinic, wellness and personal services businesses."
summary: "Retail, dental and medical clinics, day spas, fitness, bridal, cleaning and restaurants that are not destination-driven."
updated: 2026-09-11
---
The boundary between this vertical and tourism is a judgement call, made consistently: a restaurant that people travel to the Okanagan for is filed under tourism, a restaurant that serves the neighbourhood is filed here. Motels are tourism. Dental clinics are here.

Dental is the sub-segment with real national search volume, but the census does not currently carry a defensible count of dental clients specifically, so no dental answer page is published.