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Digital Marketing

Digital Marketing Kelowna

Deploying our next-generation digital strategy, modern marketing tactics, and powerful inbound marketing – we’ll guide your business to a new era of success.

Best Kelowna Digital Marketing Company | Full-service Marketing Agency

Need an experienced marketing department to create your brand, build your next website, or keep your sales team busy with cutting-edge digital marketing strategies?

We’ve helped over 300 small businesses and large enterprises across Canada with stunning website design, lightning-fast web hosting, and effective digital marketing campaigns that will bring you real results…

More website traffic, better brand recognition, higher conversion rates, steady growth – all with an impressive ROI.

We’re Navigator Multimedia – a full-service digital marketing agency located in Kelowna, British Columbia, Canada.

Modern Digital Marketing Services

Modern Digital Marketing Services | Marketing Department for Hire

Want to look great online, win new customers, and get the most from your marketing budget?

Navigator is one of the top-rated Kelowna digital marketing teams with 5-stars on Google and over 30 years in the industry. You can count on our team of expert digital marketers to help you thrive in the ever-changing world of digital.

Web Design & Web Development

Website Design Kelowna, BC
Looking for a new website to showcase your services or sell your products online?
We craft beautiful, purpose-built websites to make your brand look amazing, help you achieve your business goals, while providing your users with a seamless online experience.
Whether you need a simple business site or a complex e-commerce platform, we’ll collaborate with you to understand your vision, branding, and target audience – then deliver the website of your dreams.
As your marketing partner, we’re committed to your long-term success and growth. It’s our goal to become your go-to agency for all your website and digital marketing needs.
From content updates and design enhancements, to site backups, security updates, and technical assistance – we’ll collaborate with you on the entire journey.
Contact us today to get started!

SEO & Lead Generation Services

(Search Engine Optimization)
We utilize cutting-edge SEO tactics, the best SEO tools on the market, and bring fresh ideas to the table to get your business noticed online.
You can rely on our next-level content marketing team, technical SEO know-how, and proven backlink strategies to get you higher and higher on Google and other major search engines.
We’re experts at leveraging digital channels and the newest technologies to innovate our own digital marketing tactics, produce captivating content, maximize your budget, and get more targeted traffic on your website. Let our results-focused digital marketing efforts move the needle for your business.
All while keeping your brand looking great with creative design and copy editing by our team of experts.
What you’ll get from our search engine marketing team:
  • Keyword research to target your ideal customers
  • Competitor research
  • Strategic content marketing strategy to drive customer engagement
  • High-quality content development
  • Increased visibility for your website
  • Ready-to-act leads
  • SEO audits and SEO advisory
  • Technical website optimization & page speed optimization
The result: More clients who are interested in working with you.

Pay Per Click Marketing

PPC
PPC (Pay Per Click) is a powerful advertising approach that helps you to attract customers to your website by only paying when they click on your advertisement – helping you boost your online visibility and generate valuable leads.
Specializing in Google Ads, your account will get personal attention from one of our certified Google Ad account managers with monthly performance analysis, project reporting, and ongoing strategy recommendations that bring you serious results.
Our digital marketing experts will conduct keyword research, create compelling ad copy, and continuously optimize your PPC campaigns to drive targeted traffic and conversions.
We utilize digital advertising on various platforms including Google, Bing, Facebook, Instagram, and others to reach your target audience effectively, showcase your products and services – then convert those leads into great customers.
Our paid media & PPC services include:
  • Paid Search Advertising (Google and Bing)
  • Display advertising
  • Remarketing (retargeting)
  • Google Shopping advertising
  • YouTube Video advisory and support
  • Comprehensive marketing automation solutions for efficient campaign management
Pay Per Click Marketing

Ecommerce, Google Ads, and Digital Ads

Want to boost your online sales and reach more customers?
Google Ads is one of the best digital marketing channels to quickly meet your marketing objectives.
From targeted digital ads that drive traffic to your website, to optimized ecommerce solutions that make it easy for customers to buy from you – we’ve got the tools and expertise you need to succeed in the ever-changing world of eCommerce.
  • Website design and development: customized WordPress and Shopify development, responsive design, and user experience (UX) design
  • Ecommerce solutions and consulting services: custom Shopify development, online Shopify store setup, inventory migration & optimization, and custom order development
  • Google Ads campaign management and optimization: keyword research, ad creation, performance tracking, and optimization
  • Customized digital ad campaigns: banner ads, video ads, and social media ads, designed to reach your target audience and drive conversions
Our marketing agency views each ad account as an evolving journey of continuous improvement and growth.
Our Google ad management process is built around testing, experimenting, and influencing multiple touch points of your sales pipeline.
Utilizing the latest keyword tactics and digital strategies, we stay on top of industry trends and implement new strategies to get our clients serious ROI – month after month.

Google Ad Account Management services

  • Keyword Management
  • Bid Optimization
  • Ad Copy Variant Testing
  • Landing Page A/B Testing
  • Ad Extensions
  • Ad Scheduling
  • Device Optimization (Mobile/Desktop/Tablet)
  • Conversion Tracking
  • Conversion Rate Optimization
  • Geography Targeting
  • Display Ad Placement and Exclusions
  • Quality Score Optimization
Working with Navigator means your Ad account will receive dedicated optimization and reporting from our account managers who are certified in Google Ads.
You’ll benefit from our close working relationship with Google to resolve any issues and get notified of upcoming changes – before they’re made public.

Email Marketing

Email marketing is a powerful and effective way to reach your audience, generate leads, strengthen your customer relationships – and drive conversions.
We’ll help you create emails and email marketing campaigns that deliver.
Our email marketing service offer:
  • Eye-catching content that resonates with your target market
  • Personalization and segmentation for maximum impact
  • Mobile optimization for your clients on-the-go
  • Metrics and reporting to track your progress and ROI

Social Media Marketing & Consulting Service

We know what it takes to build an engaged social audience, drive traffic to your website, and boost your brand’s visibility.
Our team of experts will work with you to develop a customized strategy that’s tailored to your unique goals and budget.
Our social media management and consulting services:
  • Social media account setup and optimization
  • Consulting on content creation and curation
  • Paid social media advertising on Instagram, YouTube, Facebook, and LinkedIn
  • Analytics reporting to track progress and ROI
You can trust us to elevate your social media presence – so you can focus on running your business.

What’s the right marketing strategy for your business?

Every single business we work with has unique goals that require unique strategies and tactics – whether you run a small business or a large organization.

We take the time to meet with you, get to know your brand, learn about your objectives, perform market research, then determine the best way to help you achieve your goals.

When it comes to charting your digital marketing strategy, you’ll benefit from our 30+ years of experience serving clients from a diverse range of industries across Canada.

Website Analytics & Tracking

Data analytics tracking is mandatory for any digital marketing campaign. As a first step towards your digital future, we’ll set up our data measurement system before hitting the ground running.

We track and report user metrics and behavior using best-in-class sources like Google Analytics, Google Tag Manager, and Google Search Console to help you with:

  • Ecommerce and conversion tracking
  • Account audits and reporting
  • SEO analysis (on-page, backlink, and technical audits)
  • Heatmap analysis for in-depth insights into user interactions

Top-Rated Kelowna Digital Marketing Agency

We’re Navigator Multimedia, one of Kelowna’s leading digital marketing companies. We work with companies in a range of industries like real estate, manufacturing, consumer goods, food service, hospitality, and tourism.

With cutting-edge marketing strategies and a team of true experts, we’re one of the best digital marketing agencies in Kelowna and the Okanagan Valley community with 40 glowing 5-star reviews and 30 years in the digital world.

Have a look at our projects, or give us a call at (250) 862-9868.

Our account managers have written and passed a series of Google exams in AdWords and Analytics. We meet advertising performance standards and ad spend minimums set by Google.

We offer Facebook and Instagram Advertising. We will work with you to identify who you want to attract, and what you want them to do. Then we’ll design our ad creative and conversion tracking around these objectives.

Our digital marketing services are month-to-month. This is more flexible for seasonal businesses or those looking to run a 3-6 month campaign. Some of our clients are on annual contracts but it is only by request.

There are 2 parts: Advertising Spend and Management. Ad Spend is billed directly through the active marketing channel (Google, Facebook). It is common for us to plan with the client and adjust the monthly ad spend more in some months and less in others. This amount is not fixed, but we will set a monthly limit that we can allocate across the active channels before getting started.

Our management is invoiced one month in advance of service, and services are detailed out in a scope of work document before getting started. At the end of each month we will produce a report to review ad spend, performance, areas to improve on and more.

All of our marketing campaigns include conversion tracking and reporting. We will work with you to define the conversion goals (ie. phone calls, form submits, sign-ups, email subscribers, etc) and set these goals up in Google Analytics before getting started. Google Ads offers free call tracking, but if we want to track calls from other sources (organic, social, direct, etc) we will need to use a 3rd party. We recommend CallRail and can assist in hooking up billing with them upon request.