Skip to main content

Google Maps Reveals A New Look

In a push for a more simplistic design and to enhance the user experience, Google has recently implemented a few new updates to Google Maps.

The biggest difference in this new update, is the colour scheme applied to help differentiate between locations. Google hopes this feature will enable the user to subtlety compartmentalize the information. Then, a specific location will be easier to distinguish from it’s surrounding area. For example, freeways are coloured in a pale honey, while light pink is attributed to hospitals.

Google Maps Before After July 2016

Google has made an effort to remove any aspects of their map design that clutter the more essential information. Road outlines have been removed to aid in a cleaner look, allowing quicker access to instructions on traffic and transit. Improvements to the typography on Google Maps were made to make the names of streets, transit stations, and commercial buildings more prominent. Google hopes the improved typography will help eliminate distractions as you navigate through the world.

With a more simplistic style of design, local information can be shown in entirely new ways, and Google now displays their new “areas of interest” shaded in orange. When the user finds an “area of interest,” zooming in will show more information on each specific venue. Tapping on an individual spot will then provide the user with even further info.

These new updates offer greater efficiency to an already fluid mapping service. Check out Google Maps now to try them out for yourself.

 

Related Posts

Kelowna SEO Company | Navigator Multimedia

The Navigator Multimedia team having a meeting in the office boardroom, ready to help our clients succeed with graphic design, web development, online marketing, and general digital marketing support..

30 Marketing Strategies for Small Businesses Learned from 30 Years in Digital Marketing

Here are 30 effective marketing strategies and marketing initiatives for small businesses in 2023-24.

Four people sit and stand around two laptops as they study SEO and digital marketing for their online business.

The Importance of SEO & Content Marketing in Digital Marketing (2023 Guide)

Own a business, work in sales, or manage a marketing department? This article explains the importance of SEO (search engine...

A pair of hands types an a Mac laptop computer while examining a Google Analytics report to prepare for the switch from Universal Analytics to GA4.

Google Analytics Is Updating from Universal Analytics To GA4

Here’s Navigator Multimedia’s Guide To Help You With The Switch Google Analytics is one of the most important tools for online marketing and analyzing website performance. As the way we navigate the web changes, Google Analytics needs to adapt accordingly....