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A pair of hands types an a Mac laptop computer while examining a Google Analytics report to prepare for the switch from Universal Analytics to GA4.

Google Analytics Is Updating from Universal Analytics To GA4

Here’s Navigator Multimedia’s Guide To Help You With The Switch Google Analytics is one of the most important tools for online marketing and analyzing website performance. As the way we navigate the web changes, Google Analytics needs to adapt accordingly....

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SEO for Construction Company: Your Digital Blueprint for Local Leads

When we talk about SEO for a construction company, we’re not talking about some mysterious internet sorcery. It’s a blueprint. The goal is to fine-tune your website and online presence so when people in your area search for services you...

How to Increase Online Sales Without the Hype

If you want to drive more online sales, you have to start with your website. It needs to be fast, mobile-friendly, and so simple a cat could navigate it. It’s easy to forget, but your website is your best salesperson—it...

AI Website vs Human Website? Which Is Best for Your Business?

Choosing between an AI website builder and a human designer is like picking a co-pilot for a road trip. Do you want the supercomputer that navigates by satellite and pure data, or the seasoned driver who knows all the best...