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A pair of hands types an a Mac laptop computer while examining a Google Analytics report to prepare for the switch from Universal Analytics to GA4.

Google Analytics Is Updating from Universal Analytics To GA4

Here’s Navigator Multimedia’s Guide To Help You With The Switch Google Analytics is one of the most important tools for online marketing and analyzing website performance. As the way we navigate the web changes, Google Analytics needs to adapt accordingly....

Tag: brand identity

Opinion On Brand Identity: Does Yours Speak For Itself?

When the word brand is mentioned, many of us instantly think of the well-established examples we know and see every day. Do you think of Google, Nike, McDonalds? Maybe you think of Snap-On, or Mastercraft if you’re a mechanic, or DeWalt...