Web hosting is the platform by which your website takes its place amongst websites on the World Wide Web. Before I say the word “web” again, let me clarify the significance of this service:
Everything you view on the Internet sits on a “host”. It’s an unavoidable necessity for getting your company online. You need it, just as you need a domain name, to give your business Internet presence.
As with most essential commodities, the choices available for web hosting services are plentiful. You can pay anywhere between a couple dollars and thousands of dollars to have your site sit on a host. I’m not going to explore the “free” hosting option here, as it offers zero positive value for small businesses hoping to prosper online.
So which route will fit your business?
Companies offering $1.99 per month hosting services might sound like the ideal route for your small business on budget, but be wary when choosing to go down the “cheap” road and consider these points:
Customer support will be entirely online or via telephone. Hosting companies that can afford to offer services at less than $20 per year often out source their staff from places like India and China to save costs. Should something go wrong with your hosting service, your support will not be local, and certainly will not be face-to-face. Think about those frustrating phone calls with cable service providers, and multiply that frustration by one hundred.
Options for additional email accounts, email storage, IP addresses and access to Google webmaster tools will be limited and likely subject to additional costs. A standard shared hosting package at the shockingly low price of $1.99 to $9.99 per month will offer the bare bones of web hosting.
At those prices, your site will sit amongst thousands of others on a shared server. Imagine standing on a stage with hundreds of other people. One person decides to sit down and stretch his legs out, disrupting the people around him and making the space on stage even tighter and more difficult to move. With your site on a shared server, should some other site holders decide to take up more space by maxing out email storage or exceeding his or her bandwidth limits, then the efficiency of all other sites on the server is compromised.
Standard shared hosting is cheap, but at the cost of inconvenience. The shared platform invites technical challenges, and you might notice a dramatic variance in the running speed and email efficiency of your website. Trying to communicate with your hosting company’s web specialists will also require extra time dedicated to keeping your site running well.
The Business Class Difference
With business class hosting, your site will sit on a dedicated server. Here, you aren’t sharing space with thousands of others. Your site receives larger email storage, space and bandwidth limits, access to IP addresses and SSL certificates, and the ability to create hundreds of email aliases.
Navigator Multimedia offers business class hosting with the advantage of immediate client support via our in-house staff of web specialists. Professional hosting companies will not keep you on hold for forty minutes. A dedicated server means dedicated attention to each client. Business class assures smooth and worry-free web hosting.
It’s not like flying first class on transatlantic flights or booking five-star conference rooms for meetings. Business class hosting is affordable and necessary for accessing the full potential of commerce and marketing online.
Harness the power of the Internet today with a Navigator Multimedia business class hosting package. We strive to serve clients with dependable hosting that fits each unique budget need. Call us to upgrade to business class hosting today.