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A pair of hands types an a Mac laptop computer while examining a Google Analytics report to prepare for the switch from Universal Analytics to GA4.

Google Analytics Is Updating from Universal Analytics To GA4

Here’s Navigator Multimedia’s Guide To Help You With The Switch Google Analytics is one of the most important tools for online marketing and analyzing website performance. As the way we navigate the web changes, Google Analytics needs to adapt accordingly....

Category: Ecommerce

SMB ecommerce grant BC

BC Small Business: Get Up To $7500 To Build An Online Store - Apply Now!

Have you been dreaming of starting an online store for your business?  (Or maybe you already have an online store, but it needs some love). If so, the timing for you is *chef’s kiss* perfect.  The new Launch Online grant...

Shopify Logo Graphic

Shopify’s Store Speed Report: A Tool For Your E-Commerce Store

Shopify’s Store Speed Report is valuable for anyone using the Shopify platform in e-commerce. Understanding the issues that can make or break a purchase is critical to growing your brand and creating further sales. With that in mind, we have...

How To Build A Website That Sells: 6 Psychological Principles

Some websites are more persuasive than others, yet we can’t always pinpoint why. We’ve drilled down to the nitty gritty details to understand persuasive websites, and what we’ve found is that there are psychological principles website owners can employ to...

Ecommerce News: 4 Things You Should Know

The landscape of ecommerce is quickly evolving, especially with a recent influx of consumers relying on digital means to buy from businesses. At Navigator, we’ve been apart of a growing demand for companies to join ecommerce and make their products available...

5 Product Page Improvements Used To Sell More Wine Online.

The product detail page on any Ecommerce website is the final step in the buyer journey before adding the item to the cart. This page plays a critical role in how well a website will convert website visitors into cutsomers....