Eli is a digital marketer at Navigator Multimedia Inc. His heroes in tech/digital marketing include Gary Vaynerchuk, Steve Jobs and the person who invented LTE 4G mobile internet speeds. Favourite app: Alien Blue.
Here’s Navigator Multimedia’s Guide To Help You With The Switch Google Analytics is one of the most important tools for online marketing and analyzing website performance. As the way we navigate the web changes, Google Analytics needs to adapt accordingly....
If you’re new to Pay Per Click (PPC) marketing, you already know one thing: it’s hard to figure out who can do a good job for you. Finding a trustworthy digital marketing agency for PPC management can be hard. It’s...
Recently I’ve been experimenting with Gmail ads for some of our clients. Today I received an email from our Google rep with a note saying “Call Extensions are now compatible with Gmail Ads”. I took a peek at one Gmail campaign...
Google recently rolled out a new feature for Adwords advertising accounts: Price Extensions. What are Adwords Price Extensions? These extensions allow advertisements on Google Search to display a list of products/services and their prices. This extension is exciting for a few...
At Navigator Multimedia, we care about creating value. Not only for our clients, but for anyone who finds their way here. We’re sharing our top 7 digital marketing tips for 2017 with everybody. Use them as you will to help guide...
Get a Snapchat Geofilter in Kelowna Looking for your own Custom Snapchat Geofilter for your special event – wedding, birthday, anniversary, or other? Or, are you a small-to-mid sized business looking to connect with a young demographic through the power...
If you use Google Tag Manager on any of your websites, you should take a look at Google’s new recommended implementation. Previous Method Previously, tag manager provided one chunk of code that should have been installed immediately after the opening <body> tag. If you were...
In a push for a more simplistic design and to enhance the user experience, Google has recently implemented a few new updates to Google Maps. The biggest difference in this new update, is the colour scheme applied to help differentiate...
Conferences we attend for work can often be dull affairs. Luckily that wasn’t the case with the Call-To-Action (#CTAConf) conference we attended in Vancouver this June. While it was lighthearted and fun enough that non-marketers would have had a great time, it was also...
If you’re a frequent Googler like us, you may have noticed a slight change in the search results in the past week/month. The ad results at the top of the page have had their ‘Ad’ tag changed to green, from...
![5 Essential E-commerce Elements [2016 UPDATED]](https://www.navigator.ca/wp-content/uploads/2016/04/5-Essential-E-commerce-Elements-2016-UPDATED-e1484783700536.jpg)
In 2012 Sarah here at Navigator Multimedia published 5 Essential E-commerce Elements, and it’s consistently been one of our most read articles. Given it’s nearly 4 years old now, we figured the topic deserved revisiting. Canadians will spend more than 30 billion dollars...
Cross domain tracking with Google Tag Manager (GTM) is an excellent way to ensure you don’t lose Google Analytics data when users move between your different domains during the same session. This post will cover the set up steps, with...
We know how easy it can be to neglect your advertising efforts when you’re rushing to get everything else done, which is all the time for most business owners. Therefore, we at Navigator Multimedia wanted to share our top 5...
